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Digital Marketing

Digital marketing is the practice of promoting products, services, or brands using online channels and digital technologies. It includes various strategies such as Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, social media marketing, content marketing, email marketing, and influencer marketing. Businesses leverage digital platforms like Google, Facebook, Instagram, LinkedIn, and YouTube to reach their target audience, drive engagement, and boost conversions. Data analytics, automation, and AI-driven tools play a crucial role in optimizing campaigns and measuring success. With its global reach and cost-effectiveness, digital marketing is essential for businesses looking to grow and stay competitive in the digital age. 🚀

Strategy & Planning

  • ➤Defining goals (leads, sales, traffic, branding)
  • ➤Audience research & buyer persona development
  • ➤Channel selection (SEO, social, email, paid ads, etc.)
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Social Media Marketing (SMM)

  • ➤Content creation & scheduling (Instagram, Facebook, LinkedIn, etc.)
  • ➤Ad campaign setup (Meta Ads Manager)
  • ➤Community engagement & performance tracking
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Analytics & Reporting

  • ➤Google Analytics, Facebook Pixel, and UTM tracking setup
  • ➤Weekly/monthly performance reports
  • ➤KPIs: traffic, CTR, CPC, ROAS, conversions
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